Most people dream of creating that billion-dollar idea. A billion-dollar idea means that you solved a hairy, likely time-consuming, problem for a TON of people. That is impact. That’s the real goal.

I know many idea people.Like, they come up with the most innovative ideas! And some even start to execute on them. But give it a week, maybe even two, and poof. If you don’t feel driven to your core or truly believe that the world needs this innovation, the idea will fizzle.

So park your ideas and start by intentionally seeking out your mission. Start with why.

Then go execute.